San Diego Skin’s Dr. Mark Mofid Discusses the Latest Trend in Plastic Surgery

To help his clients achieve their ideal shape, Dr. Mofid performed extensive research about the female figure.
Dr. mark mofid Brazilian buttlift

While breast implants are still very popular in the world of plastic surgery, gluteal augmentations are now gaining momentum. In fact, in South American countries like Brazil, gluteal augmentations are actually more common than breast enhancements. One of the leading experts in this field, Dr. Mark Mofid, says that today approximately 10K to 20K of these operations are performed each year. This is up from the 500 – 1,000 performed annually in the states just five years ago.

Who is an Ideal Candidate for Gluteal Augmentation?

Dr. Mark Mofid sees a variety of patients for this procedure at his practice just north of San Diego in La Jolla, California. In fact, people fly in from all over the country to see him because of his extensive training in this field. According to Dr. Mofid, most patients that he sees for gluteal augmentations are those in their 20s and 30s. They are primarily women, although he does have male patients too.

Dr. Mark mofid plastic surgeon One of the main reasons that women have this surgery, according to Dr. Mofid, is to recreate a curvy, hourglass figure. Some of them have lost it after childbirth, while others may be well endowed on top, and are simply looking to balance out their shape so that it is more proportionate.

Dr. Mark Mofid’s Research on the Female Figure

To help his clients achieve their ideal shape, Dr. Mark Mofid performed extensive research about the female figure. Reviewing models and centerfolds going back to the 1950s, he discovered that regardless of the weight or size of the model, the one desirable trait that they all had was a ratio of 0.68.

Dr. Mofid realized that simply enhancing the female figure wasn’t necessarily helping his patients reach the desired outcome. Now, by using these proportions his clients can achieve the look they were going for. This has been particularly successful with his mommy makeover patients.

The Difference Between an Augmentation and Fat Grafting Procedure

A gluteal augmentation is different from gluteal fat-grafting, also known as the Brazilian Butt Lift. For an augmentation, Dr. Mark Mofid inserts soft, solid silicone implants into the patient’s gluteal muscles. With a Brazilian butt lift, fat is grafted from another part of the patient’s body and inserted into the buttocks.

The Brazilian butt lift has actually received bad publicity in recent years due to reports of a number of women dying from the procedure. Concerned about this mortality rate and practices surrounding the procedure, Dr. Mofid led a task force to investigate. He discovered that gluteal fat-grafting procedures had the highest mortality rate, upwards of 20 percent more than other procedures. His findings also revealed that fat embolisms were the leading cause of death and non-fatal injuries from these procedures.

Dr. Mark Mofid spoke on his findings at findings at the American Society of Plastic Surgeons annual meeting in Los Angeles, CA and at the International Society of Aesthetic Plastic Surgery Congress in Kyoto, Japan in hopes of educating other doctors about the proper way to perform this procedure and reduce the number of incidents resulting from it.

Gluteal augmentations have also had their share of controversy. Stories of botched implants and life-threatening incidents frequently surface. That is why Dr. Mofid stresses the importance of using a board certified and highly qualified plastic surgeon for this type of surgery and any other type for that matter.

Dr. Mofid’s Gluteal Augmentation Procedure

Dr. Mark Mofid Gluteal AugmentationAs with all the procedures that Dr. Mark Mofid performs, his patients’ safety and satisfaction are most important. He spends as much time as it requires with each of his patients talking to them and helping them determine the best route to achieve their desired look. However, he also has his limits as to what he will do for his patients. If they request abnormally large implants that he does not feel are safe, Dr. Mofid will not perform the surgery.

“I will never overdo it even if patients try to push for larger implants,” he told Plastic Surgery Practice.

For the safety of his patients, Dr. Mofid will only do intramuscular implants that are 330 cc or less.  He says that larger implants are a higher risk for complications. And those that are subfascial implants could separate or lose their position.

Dr. Mofid learned the proper techniques by training with the world’s top surgeon for gluteal augmentations, Dr. Raul Gonzalez. Dr. Gonzalez is a plastic surgeon in Brazil who has performed more buttock operations than anyone else in the world.

In his own practice, Dr. Mofid became frustrated with the implants that were available on the market for his patients. He found that they were more of a one-size-fits-all solution and most were too big for intramuscular placement. Instead of accepting the status quo, Dr. Mark Mofid partnered with Implantech, a gluteal implant manufacturer to develop a new, soft silicone implant that offered a more tapered profile. Even with these new and improved implants, Dr. Mofid still shapes and customizes them in the operating room for each of his patients.

His goal is for his patients’ new implants to look and feel natural. In fact, according to Dr. Mofid, once the implants are in place and the patient has recovered, you cannot tell by touch or sight that there are implants. The patient’s buttocks look and feel natural.  Dr. Mark Mofid says that to achieve this look, the implants must be precisely placed in the right position.


The key to a successful plastic surgery is to find a highly qualified physician who is board certified and has experience performing the procedure that you are interested in. Dr. Mark Mofid is dually certified with by both the American Board of Plastic Surgery and the American Board of Facial Plastic and Reconstructive Surgery. In addition to performing gluteal augmentation procedures, Dr. Mofid also performs a variety of face, breast, body, and skin procedures. His patients are both those seeking reconstructive procedures as well as physical enhancements.  He is a manga cum laude graduate of Harvard University and completed his medical training at the prestigious Johns Hopkins University School of Medicine.