• Lori Senecal Discusses the Hottest New Trends in Digital Advertising

    What are some of the strongest trends in digital advertising for the second half of 2017? According to industry thought leader Lori Senecal, the focus this year will be on creating images and videos that stand out from the crowded advertising landscape. Consumers will ignore unremarkable ads, but innovation...
  • Ecommerce personalization as told by Sentient AI - an ecommerce recommendation engine specializing in enhancing the customer experience.

    Are AI Tools About to Power a Revolution in Ecommerce Personalization?

    What makes your e-commerce venue so much better than a million readily available alternatives? No matter how extensive your catalog is, shoppers who brave the cold world of online retail crave experiences that let them feel special. In other words, it’s all about whether your ecommerce personalization strategy makes...